May 6, 2010

We had a wonderful turnout for our MOPLA event last month. Here are the pictures to prove it. Special thanks to everyone who had a hand in making it so wonderful and especially to the two lovely photographers we showcased. We can’t wait to host our next big event.

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March 31, 2010
Please join us for a very exciting night that celebrates the photography of two legendary Los Angeles artists. We’ll be showcasing amazing imagery that explores the art of seduction and the female form. It’s going to be a very fun night. -Addie

Please join us for a very exciting night that celebrates the photography of two legendary Los Angeles artists. We’ll be showcasing amazing imagery that explores the art of seduction and the female form. It’s going to be a very fun night.

-Addie

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November 20, 2009
Meet Arthur. Arthur has the best job at SWAY. He does nothing all day but run up and down the hallway chasing tennis balls. Actually…there are few people here at SWAY that might have the same job description…:)

Meet Arthur. Arthur has the best job at SWAY. He does nothing all day but run up and down the hallway chasing tennis balls. Actually…there are few people here at SWAY that might have the same job description…:)

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Here at SWAY… talents abound. We have the best artists, producers, and technical staff around…more importantly though….we know how to throw one heck of a party. Last week we gathered about 50 or so people to see our studio, check out our scenes from the blockbuster hit, 2012, and also to try their hands at our proprietary simulator, The Drive-A-Tron. I’d like to call this section: Drink and Drive A Tron.  Take a look!

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November 16, 2009

The word is out:  SWAY was chosen  to create the limo scene in Roland’s Emmerich’s Blockbuster, “2012”.  John Cusack’s character drives the limo through a crumbling Los Angeles in one of the biggest disaster scenes ever.  SWAY’s Drive-A-Tron™ software takes stunt driving and vfx to a new level in this jaw dropping sequence. Addie explains the benefits of SWAY’s technology and gives you just one more reason to say what we’ve been saying for awhile now, “That SWAY is so hot these days…”

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September 8, 2009
SWAY was recently featured in the SourceE Creative Newsletter for our MINI spots.

SWAY was recently featured in the SourceE Creative Newsletter for our MINI spots.

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August 3, 2009

Project HAiku

SO as an exercise in fun, I decided to give everyone a chance to be creative. I had them pick the name of another SWAY employee out of a hat and then I asked them to write a Haiku about the person they chose… We were surprised at the several mentions of types of alcohol. OK, no we weren’t…

Here are some of the results:

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Mark Glaser (Owner/Creative Director) by Justin Herber

I am a good boss.

say something nice about me,

when you write Haikus.


Stephanie Heinsohn (Controller/GM) by Heather Johnson

the company glue,

she drinks Makers Mark whiskey

we love her for that.


Dennis Diaz (Network Administrator) by Justin Herber & Heather

Rockin’ the tank top,

Rockin’ Metallica too.

and he will Rock you.


Heather Johnson (New Business Manager) by Justin Herber

Bocce Ball ringer.

Golden Goddess of tattoos.

The whiskey gremlin.


IT-rotica (for Nick Swartz, IT Manager) by Joe Rara

Nanobot fingers


Put my CPU at ease…


Touch my hard drive, Please!

 

Cesar Chavez (3d artist) By Aaron Abt

Cesar or Chancho?


A 3D artist and one


Bad Ass Mexican!

 

KEVIN (IT) by Nicole Reik

orange morning fly


he drinks coffee from a cup


used to have a beard

 

Joe R. (intern) –by Dennis Diaz

He’s the bad ass dude


Like a Ninja assassin

Ready to kill you

 

Meredith Tappe-Machial (Executive Producer) –by Kevin B.

kiki, diesel, poop


morning turkey jimmy dean


does wine, not whiskey

 

Joseph Murad by Heather Johnson (on behalf of Meredith who apparently can’t write a Haiku)

Makes SWAY dvds

Hurts himself at basketball

Egyptians are cool

 

Aaron Abt (Producer) by Nick Swartz

Mighty Crushing Grip


Empowered Artist Overlord


Deliverer of Projects

 

Marko Mandaric (CG Supervisor) by Stephanie Heinsohn

Vroom! Goes the car peeking


Out the driver’s window


Sunglasses and a smile

 

Art SAYAN (3D artist) by Cesar Chavez

Hennessy in veins


He’s a fiend for nicotine


We know him as Art

 

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July 17, 2009

British invasion!

Our friends at BSSP asked us to go small in their new campaign for Mini Cooper USA. Together, we created three fifteen second spots highlighting the excitement and affordability of our favorite British import (No offense, Fab Four). 

Hold on to your assets.

Agency: Butler, Shine, Stern & Partners
Client: Mini Cooper USA
Creative Director: Steve Mapp
Agency Producers: Adrienne Cummins, Susan Crimley
VFX EP: Meredith Machial
VFX Director: Mark Glaser
VFX Supervisor: Aaron Powell
VFX Producer: Justin Herber
Music: Greg Kuehn (Peligro Music)

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July 16, 2009
SWAY and Ford, two great four letter words.

In launching the new 2010 For Taurus, Team Detroit contracted SWAY to execute the interior and exterior animations of the demo videos.  With features like Adaptive Cruise Control, Blind Spot Information System (BLIS) and Collision Warning, it is clear we are living in the future.

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July 13, 2009

 Check out SWAY’s super cool New Auto Montage!

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